Introduction
This Cookie Policy explains how VYRON SYSTEMS d.o.o. uses cookies and similar technologies on the Vyron Systems website.
This policy should be read together with the Vyron Systems Privacy Policy.
Website Operator
This website is operated by:
VYRON SYSTEMS d.o.o.
- Registered name
- VYRON SYSTEMS društvo s ograničenom odgovornošću za usluge
- Short name
- VYRON SYSTEMS d.o.o.
- Registered address
- Ulica Marka Kovača 2, 40000 Mihovljan, Croatia
- OIB
- 00701382734
- VAT ID
- HR00701382734
- MBS
- 070226543
- Registered court
- Trgovački sud u Varaždinu
- Director
- Noa Petek
- Share capital
- EUR 2,500.00, paid in full
- VAT status
- VAT registered
- Bank
- Privredna banka Zagreb d.d.
- IBAN
- HR02 2340 0091 1114 1707 5
- [email protected]
- Phone
- +385 92 322 7232
What Are Cookies?
Cookies are small text files or similar technologies stored on or accessed through a user’s device.
They can be used to:
- make websites function;
- maintain security;
- remember preferences;
- support forms and booking tools;
- understand website usage;
- improve performance;
- support analytics;
- measure advertising performance;
- support conversion tracking;
- build advertising audiences where permitted.
Some cookies are placed directly by the website operator, while others may be placed by third-party services used by the website.
Types of Cookies and Similar Technologies
The website may use the following categories of cookies or similar technologies.
Strictly Necessary Cookies
These technologies are necessary for the website to operate correctly.
They may support:
- website security;
- page functionality;
- forms;
- booking systems;
- session management;
- technical infrastructure.
These technologies may not require consent where they are strictly necessary to provide a service requested by the user.
Functional Cookies
Functional technologies may support additional website features, such as:
- remembering preferences;
- improving user experience;
- enabling certain embedded tools.
Where required by applicable law, these technologies are used only with appropriate consent.
Analytics Cookies
Analytics technologies may be used to understand how visitors interact with the website.
They may help measure:
- page views;
- traffic patterns;
- website performance;
- visitor interaction.
Where required by law, analytics technologies are used only after appropriate consent.
Marketing and Advertising Cookies
Marketing and advertising technologies are used to measure campaign performance and understand whether advertising leads to website actions or conversions.
These technologies may also support:
- conversion tracking;
- campaign attribution;
- advertising audience creation;
- remarketing;
- ad optimization.
Where required by applicable law, marketing and advertising technologies are activated only after appropriate user consent.
Technologies Currently Used
The website currently uses or may rely on the following technologies.
GoHighLevel / LeadConnector
- Provider
- GoHighLevel / LeadConnector
- Purpose
-
- website functionality;
- forms;
- booking calendar;
- CRM integration;
- communication functionality;
- security;
- technical operation.
- Category
- Primarily Necessary / Functional, depending on the specific technology used.
Google Fonts
- Provider
- Purpose
-
- delivery of website fonts.
- Category
- Functional / Necessary depending on implementation.
Where fonts are loaded from Google servers, technical request information such as IP address and browser information may be transmitted to Google.
Meta Pixel
- Provider
- Meta Platforms, Inc. and relevant Meta group entities.
- Purpose
-
Meta Pixel is used for:
- measuring advertising performance;
- conversion tracking;
- campaign attribution;
- understanding how visitors interact with the website after seeing or clicking Meta advertisements;
- building advertising audiences;
- remarketing;
- helping optimize advertising campaigns.
- Data processed
-
- IP address;
- browser and device information;
- page visits;
- interactions with the website;
- referral information;
- conversion events;
- technical identifiers and similar event data.
- Category
- Marketing / Advertising
Where required by applicable law, Meta Pixel must not be activated until the user has provided appropriate marketing-cookie consent.
Meta may process information in accordance with its own privacy policies and applicable data-processing terms.
OpenAI Ads Measurement Pixel
- Provider
- OpenAI and relevant OpenAI group entities.
- Purpose
-
The OpenAI Ads measurement pixel is used for:
- measuring the performance of advertising shown in ChatGPT;
- conversion tracking (whether a visit leads to a booked call);
- campaign attribution;
- understanding how visitors interact with the website after clicking a ChatGPT advertisement;
- helping optimize advertising campaigns.
- Data processed
-
- IP address;
- browser and device information;
- page visits and the page address;
- conversion events (a page view and a booked call);
- an attribution identifier (“oppref”) contained in the website address when you arrive from a ChatGPT advertisement;
- a random browser reference and similar technical identifiers.
The website does not pass names, email addresses, or phone numbers to the pixel.
- Cookies
- “__oppref” (the attribution identifier, 30 days) and “__obref” (a random browser reference, 365 days). Both are set for this website only (first-party), only after marketing consent, and both are removed when marketing consent is withdrawn. The pixel also keeps a small first-party cookie (“__oaiq_consent”) that records whether measurement consent was granted or withdrawn.
- Category
- Marketing / Advertising
Where required by applicable law, the OpenAI Ads measurement pixel must not be activated until the user has provided appropriate marketing-cookie consent.
OpenAI may process information in accordance with its own privacy policies and applicable data-processing terms.
Third-Party Technologies
Some cookies or similar technologies are provided by third parties.
Current relevant providers include:
- GoHighLevel / LeadConnector;
- Google;
- Meta Platforms;
- OpenAI.
Third-party providers may process information according to their own privacy policies, terms, and data-processing arrangements.
Provider privacy information: GoHighLevel, Google, Meta, OpenAI.
Advertising Measurement Pixels (Meta Pixel and OpenAI)
Vyron Systems uses Meta Pixel to measure the effectiveness of advertising and understand how users interact with the website after engaging with Meta advertisements.
Vyron Systems uses the OpenAI Ads measurement pixel for the same purpose in relation to advertisements shown in ChatGPT: it records a page view when you arrive on the website and a conversion when a call is booked, so that the booking can be attributed to the advertisement.
Meta Pixel may allow Meta to associate website events with users or devices where technically possible and permitted by law. OpenAI may likewise associate website events with the advertisement click through the attribution identifier described in section 5.
Data may be used for purposes including:
- conversion measurement;
- advertising attribution;
- remarketing;
- audience creation;
- campaign optimization.
Vyron Systems does not control how Meta or OpenAI independently processes information within its own systems.
Where required by applicable law, Meta Pixel, the OpenAI Ads measurement pixel, and related marketing technologies are activated only after the user has provided appropriate consent.
Users who reject marketing cookies should not have Meta Pixel or the OpenAI Ads measurement pixel activated through the website’s consent implementation.
Cookie Consent
Where required by applicable law, non-essential cookies and similar technologies should not be activated until the user has provided valid consent.
Users should be able to:
- accept applicable non-essential cookies;
- reject applicable non-essential cookies;
- choose marketing-cookie preferences where supported;
- change their preferences later where supported.
Strictly necessary technologies may remain active where required for website operation.
Meta Pixel and the OpenAI Ads measurement pixel are marketing / advertising technologies and should be blocked until marketing consent is granted where consent is required.
When a new marketing technology is added to the website, the cookie box is shown again so that your choice covers it.
Managing Cookie Preferences
Users may manage cookies through:
- the website’s cookie-consent tool, where available;
- browser settings;
- deleting stored cookies;
- blocking cookies for individual websites.
Blocking strictly necessary cookies may affect website functionality, including forms, booking tools, or security features.
Rejecting marketing cookies should not prevent normal use of the website.
Changes to Advertising and Analytics Technologies
Vyron Systems may introduce, remove, or change analytics, advertising, attribution, or marketing technologies as the website and business evolve.
Examples may include:
- Google Analytics;
- Google Ads conversion tracking;
- additional Meta advertising technologies;
- additional OpenAI advertising technologies;
- other attribution or analytics platforms.
Where required by applicable law, this Cookie Policy and the relevant consent mechanism should be updated when new non-essential technologies are introduced.
Changes to This Cookie Policy
This Cookie Policy may be updated when:
- website functionality changes;
- third-party providers change;
- analytics technologies change;
- advertising technologies change;
- legal requirements change.
The current version will always be published on this page together with the date of the latest update.
Contact
Questions about this Cookie Policy may be sent to:
VYRON SYSTEMS d.o.o.
- Registered address
- Ulica Marka Kovača 2, 40000 Mihovljan, Croatia
- [email protected]
- Phone
- +385 92 322 7232